Your issue.  Your cause.  Your message.  Your brand.  Our expertise.

Farr Marketing Group (FMG) is an “issues and causes” Los Angeles public relations and marketing firm. We represent corporations, nonprofits, law firms, attorneys, senior living organizations and institutions for strategic planning, positive PR and marketing as well as crisis communications, and reputation management.

We are among the most experienced PR/marketing firms for nonprofits, having represented upwards of 50 nonprofit organizations.  Our PR/marketing expertise includes: health, substance abuse, affordable and senior housing, developmental disabilities, literacy, education, the arts, after school programs, aging issues, veterans rights, environmental, drug prevention, career training and more.

Additionally, we represent associations, law firms, attorneys involved in complex litigation, land use issues and real estate, as well as labor organizations, senior living communities and healthcare organizations.  Our litigation PR experience is vast, having provided public relations counsel on some of the most high-profile cases in Los Angeles over the past several decades.

We function as partners with all our clients with services and tactics that include strategic planning, media publicity, special events, graphic and web design, social media, issues advertising and more.

FMG was founded by Harvey Farr who launched his public relations career in the real estate and senior living industry.  He then was recruited by Ruder Finn, a top-10 international PR/marketing firm.  During his 16 years at Ruder Finn, Harvey headed the firm’s corporate, financial services, automotive and associations practice for the Los Angeles office.  He also was a member of the firm’s Crisis Communications Group and the PR team for the Academy Awards Oscar telecast.

If you’re considering a relationship with a PR/marketing firm, we’d love to hear from you.  Just email us via the form at the right or call us at (310) 470-3644.  Harvey will personally respond in 24 hours or less.

At FMG, it’s all about you.


Testimonial from Design for Sharing, a nonprofit that introduces students from schools without music programs to classical music productions at UCLA.  Our services were sponsored by our client The Samuel Goldwyn Foundation:



Dear Mr. Goldwyn:

“On behalf of Design for Sharing, I thank you for making possible our feature story in the recent edition of the Los Angeles Times.  It’s difficult for smaller non-profits to get press coverage, but because of you, Design for Sharing was featured with an entire half page story with color photos…..

“Providing the services of Harvey Farr and the Farr Marketing Group was invaluable to us.  In our 35 year history, it’s the first time the LA Times has covered our organization. Mr. Farr was instrumental in obtaining the coverage and generously sharing his knowledge with us….

“Your additional support of a publicist was invaluable.  Countless readers learned about the good work Design for Sharing has been providing for 35 years.”  – Barbara Dobkin, President, Board of Directors

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Featured Blog Posts

In PR, timing is everything, well almost everything

As a PR and marketing firm that does significant work in crisis communications, people often ask me the best way to preserve their reputation when in a crisis. I wish there was one “best” way that would apply to every situation, but there isn’t. Every organization, situation and crisis is unique.

Of course the best way to come out on top of a crisis is to never get into one in the first place. Everybody knows that, but that’s not how the world works. Most crises situations occur due to no fault of the organization or company. But then again, some do.

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Four steps to crisis PR preparation

One of the most difficult and stressful aspects of the public relations and marketing business is dealing with a media crisis. But if one works in PR, crisis is inevitable. Remember, it takes decades to build a good reputation and only minutes to lose it all with a PR crisis.

So here are four quick tips to prepare for a PR crisis.

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The danger of email and text, especially to a reporter

It is now big news that Johnny Manziel’s attorney, Bob Hinton, accidentally sent a lengthy text message to an Associated Press reporter about his client’s case. The text was meant for Hinton’s co-counsel, certainly not the media.

When Hinton was asked about the text by the AP, he was unaware he had mistakenly sent it to one of the biggest media outlets. Further, it contained legal strategy and facts about the case — information no lawyer wants to reveal publicly.

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