Real Estate Marketing

FMG has a long history representing real estate development corporations, brokers and land use firms.  We have extensive knowledge of the greater Los Angeles real estate market and can help developers create and execute marketing plans for their projects.

We have represented among the largest developers of commercial, residential, hotel and industrial properties in Southern California. Harvey Farr’s decades-long work on behalf of the National Electrical Contractors Assn. and IBEW Local 11 has given him additional experience in the construction trades.

Harvey’s first job after graduate school was marketing director for a large real estate development firm where he was responsible for the firm’s advertising, PR and direct sales activities.  That firm evolved into one of the largest mortgage lenders in the country.

His interest in real estate led him to obtain a California real estate salesperson’s license that he holds today.

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Featured Blog Posts


A Picture is Worth a Senate Seat

The old saying “a picture is worth a thousand words” has never been more true than with the situation with Sen. Al Franken.  Caught in the middle of the avalanche of allegations of sexual improprieties, Franken tried having it both ways.  His initial statements were that he respected the rights of women to express their feelings, while at the same time saying he didn’t remember events as they were portrayed.  He said he wouldn’t resign and keep working for the people of Minnesota. 

Then the picture appeared. 

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Litigation PR — Good Marketing or Good Legal Strategy?

Is the courtroom the place where legal issues are decided?  Or, is it decided in the court of public opinion managed by public relations and marketing pros?  The lines have become muddied.  It seems that before a case gets into the courtroom, it has been decided on TV by pundits who give legal analysis without the minor advantage of having any legal background.

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The PR of Sexual Misconduct

There seems to be no end to stories of newsmakers being accused of sexual assault.  It makes headlines when it is a celebrity or politician, but one can be certain it reaches into every corner of the workplace.

The latest and most high profile is Minnesota Senator Al Franken who has been accused of groping and inappropriate actions and remarks against a host of women.  Yesterday the former comic and Senator faced the media — briefly — to say what he’s been saying since the allegations, and photograph, came to light.

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