Corporate Social Responsibility

Having such in-depth marketing experience on behalf of corporations and non-profits, Farr Marketing is uniquely positioned to help corporations partner with charitable organizations. When a for-profit partners with a non-profit, it is a win-win. The for-profit illustrates that they care about making the world a better place in which to live. Their non-profit partner derives the benefit, whether it be financial, involvement in special events, mentoring or volunteerism for personal emergency needs.

If your corporation is considering championing a worthy cause by supporting a non-profit, we can help find the non-profit that is your perfect match.

Featured Blog Posts


Why nonprofits find PR so difficult

While all nonprofits are different, they all share common attributes and challenges.  Most of those challenges are in marketing, PR and having their voices heard. Every nonprofit wants the world to know about the great work they are doing.  And most deserve to be heard.  They want people to know how they are making the […]

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Why Nonprofits need a PR plan

All nonprofits are created equal, right?  Not when it comes to marketing and public relations (PR). Marketing and PR is perhaps the only business function where one size doesn’t fit all.  Accountants do accounting.  Managers manage.  Employees do their jobs.  But when it comes to marketing, it is the ultimate tailored function.  No marketing plan […]

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The PR of “Walking Back”

When issuing publicity and marketing statements, not that long ago people “corrected” statements.  Today the PR term is “walking back.” What does “walking back” mean?  It falls in line with the term “narrative” instead of “story.”  Or “optics” instead of “appearances.” Our lexicon changes and when it does it catches like wildfire.  It is used […]

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