Strategic Marketing Campaigns

Every marketing campaign begins with a plan. At Farr Marketing, we always start with a plan of action so objectives, tactics, deliverables and outcomes are defined. We are a hands-on firm that always hits the ground running. Because we have such in-depth experience in so many industries, we are able to quickly create a plan of action and move to implementation, often in a few days.

Every one of our clients is unique. We first develop a strategy to differentiate you in the marketplace. Then, we create a plan of action that includes objectives, target audiences, tactics, a budget that makes sense for you as well as a system to determine campaign effectiveness.

Strategic marketing is one of the most over-used terms in marketing. However, when you work with us you will find out that it is true. We always think and act strategically so goals are achieved and none of your precious resources are wasted.

PR recognition of Farr Marketing from Los Angeles City Council for Los Angeles Jewish Home

Farr Marketing arranged for client Los Angeles Jewish Home to receive a Resolution from the Los Angeles City Council on the Home’s 100th anniversary

Featured Blog Posts


PR for the nonprofit gala

Every nonprofit organization needs to fundraise. There are many avenues to raise much-needed funds. Grants, fee for service and fundraising events, just to name a few. Many opt the events route and that means putting on a large gala.

Read More »


PR in the digital age

n this digital age in which we live, organizations, corporations and public figures have to be extra, extra careful what they say. The wrong statement or the right statement said the wrong way, will undoubtedly result in immediate Twitter backlash and instant apologies.

Read More »


Words PR people should never say

Those of us in the marketing/public relations business are well aware that the foundation of communication is good writing. If you can’t write, then don’t think of a career in PR.

Read More »