Nonprofit Organizations

Since our launch in 1996, Farr Marketing Group has represented upwards of 50 nonprofit organizations. This vast experience has led us to truly understanding how nonprofits operate and the challenges they face.

Some of the issues and causes that we have been involved in on behalf of non-profit organizations include: education, developmental disabilities, breast cancer, literacy, HIV/AIDS, homelessness, substance abuse, aging, mental illness, counseling, domestic violence, after-school programs, arts education, environmental preservation, Holocaust education, career training, and more.

We are adept at working with Boards of Directors, staff and volunteers. Our efforts often support fundraising so we work closely with fundraising executives and departments. By achieving enhanced visibility, raising significant funds becomes a more manageable and realistic task.

Smart Microgrid system nonprofit dedication ceremony and PR media special event

Client The Electrical Training Institute introduces the “Smart Microgrid System.”  City and business leaders participated in dedication ceremonies at the Institute’s City of Commerce headquarters.

Featured Blog Posts


Why nonprofits find PR so difficult

While all nonprofits are different, they all share common attributes and challenges.  Most of those challenges are in marketing, PR and having their voices heard. Every nonprofit wants the world to know about the great work they are doing.  And most deserve to be heard.  They want people to know how they are making the […]

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Why Nonprofits need a PR plan

All nonprofits are created equal, right?  Not when it comes to marketing and public relations (PR). Marketing and PR is perhaps the only business function where one size doesn’t fit all.  Accountants do accounting.  Managers manage.  Employees do their jobs.  But when it comes to marketing, it is the ultimate tailored function.  No marketing plan […]

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The PR of “Walking Back”

When issuing publicity and marketing statements, not that long ago people “corrected” statements.  Today the PR term is “walking back.” What does “walking back” mean?  It falls in line with the term “narrative” instead of “story.”  Or “optics” instead of “appearances.” Our lexicon changes and when it does it catches like wildfire.  It is used […]

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