Nonprofit Organizations

Since our launch in 1996, Farr Marketing Group has represented upwards of 50 nonprofit organizations. This vast experience has led us to truly understanding how nonprofits operate and the challenges they face.

Some of the issues and causes that we have been involved in on behalf of non-profit organizations include: education, developmental disabilities, breast cancer, literacy, HIV/AIDS, homelessness, substance abuse, aging, mental illness, counseling, domestic violence, after-school programs, arts education, environmental preservation, Holocaust education, career training, and more.

We are adept at working with Boards of Directors, staff and volunteers. Our efforts often support fundraising so we work closely with fundraising executives and departments. By achieving enhanced visibility, raising significant funds becomes a more manageable and realistic task.

Smart Microgrid system nonprofit dedication ceremony and PR media special event

Client The Electrical Training Institute introduces the “Smart Microgrid System.”  City and business leaders participated in dedication ceremonies at the Institute’s City of Commerce headquarters.

Featured Blog Posts

The Nonprofit PR/Marketing Audit

Not-for-Profit organizations exist to do good. And most do. At the same time, they need PR, marketing and exposure to further their mission.

Many nonprofits don’t recognize they operate in a competitive environment. At the same time, many don’t accept the fact that there are probably dozens of similar nonprofits doing similar work.

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The challenge for nonprofits to get their messages out

Those of us in the PR business, both as consultants and in-house, face the challenge of making our stories relevant and newsworthy.  This has always been a difficult process, but today it is even more difficult for marketing and PR people given the media environment.

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How much PR can a nonprofit expect?

As nonprofit PR specialists, we hear the same statement by nonprofit organizations all the time:  “We are the best kept secret in town.”

Every nonprofit believes they don’t get the amount of publicity they deserve.  After all, they do great work, have a dedicated staff and make the world a better place.

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